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Customer days 2025

During this year’s Nutrivice Consultancy client days, knowledge exchange and innovation once again took center stage. On Thursday December 11 and Friday December 12, clients gathered to receive updates on current developments in nutrition, farm management, and sustainability within the dairy sector.

A key focus during the client days was the ongoing research and advisory work related to nitrogen reduction and protein efficiency. This topic was prominently featured throughout the event, both in presentations and in the visual displays. Informative roll-up banners and posters made the project clearly visible and provided a basis for in-depth discussions with clients.

In addition, a plenary presentation highlighted the progress of the project and Nutrivice Consultancy’s role in translating scientific insights into practical, farm-level advice. The client days once again proved to be a valuable opportunity to connect with clients while sharing knowledge and exploring future-oriented solutions for the dairy industry.

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To achieve the maximum possible reduction of nitrogen

This project focuses on achieving the maximum possible reduction of nitrogen emissions through optimized nutrition for dairy cows in the province of North Brabant. In doing so, it contributes to addressing the global challenge of excessive nitrogen emissions.

The Netherlands is among the countries with the highest geographic density of nitrogen emissions in the world, with 45% of total emissions originating from the agricultural sector — a significant share of which comes from dairy farming. For this reason, the consortium is focusing on supporting dairy farmers in North Brabant, the province with the highest livestock density. This project contributes to the theme “agriculture in balance with its environment.”

The consortium consists of Nutreco and Nutrivice. Nutreco is an international market leader providing feed solutions for sustainable nutrition, while Nutrivice is a consultancy organization specialized in providing independent nutritional advice to farmers and feed suppliers.

Within this project, the consortium is developing a toolbox of dietary strategies for dairy cows, aiming to achieve a 10–20% reduction in nitrogen emissions compared to cows managed under current feeding practices.